Tournament of Champions’ Posts $1.2M Thursday; ‘Black Widow’ To Top Box Office Again – Deadline

Sony launched its horror sequel Escape Room: Tournament of Champions early yesterday at 3PM making $1.2M in previews at 2,382 theaters.

What’s the comp here? Given the funkiness of the pandemic we can only look at recent genre stats, and the nearest title is Universal/Blumhouse’s The Forever Purge which did $1.33M in Thursday previews at 2,550 theaters from showtimes which started at 7PM. Granted, Escape Room 2 is PG-13 and Forever Purge is R, respectively catering to two different demos: females under 25 and guys over 25.  A Quiet Place Part II‘s Thursday ($4.8M) is too big a brand, and New Line didn’t hold previews for Conjuring: The Devil Made Me Do It. 

The first Escape Room played during the first weekend of the year in 2019 earning $2.3M in Thursday previews that began at 4PM before posting a $7.6M Friday and $18.2M opening. Escape Room, made for $9M before P&A, went on to clear a near estimated net $47M profit for Sony after a $155.7M global B.O., of which $57M came from the U.S./Canada. Speaking of Canada, the province of Ontario, which houses the country’s B.O. capital Toronto, reopens at reduced capacity today.

Forever Purge, over a July 4th weekend where the holiday fell on a Sunday, did $5.77M on its first Friday (including previews), and a 3-day of $12.55M.

Escape Room: Tournament of Champions, which sees the return of filmmaker Adam Robitel, and stars Logan Miller, Taylor Russell, and Deborah Ann Woll, is estimated to make $7M-$8M this weekend at 2,775 locations.  The sequel cost before P&A $15M, and Sony protected the movie for a theatrical release versus dumping it to a streamer during the pandemic.

Unlike the weekend’s other wide entry, Warner Bros’ Space Jam: A New Legacy, Escape Room 2 is a pure windowed theatrical release. Space Jam 2 will be debuting in theaters and on HBO Max today sans Thursday night previews. The hope is that the animated-live action hybrid sequel gets to $20M. There’s some lingering concerns out there by some sources about the delta variant; and that families will curb their moviegoing as kids aren’t fully vaccinated yet. Space Jam 2 is booked at 3,950 theaters.

Disney

Yesterday, Disney’s Black Widow brought in an estimated $4.9M at 4,160 locations taking its running stateside total to $105.7M. As we reported yesterday the Cate Shortland directed MCU title is the fastest movie to cross $100M during the pandemic, clocking the century mark in six days. Black Widow, which is also available in homes on Disney+ Premier for $29.99, is expected to post a second weekend of $24M-$28M.

 

 

Source: Deadline

Share on facebook
Facebook
Share on twitter
Twitter
Share on linkedin
LinkedIn
Related Post

NEWSLETTER

Sign up for Breaking News, Newsletter, Blog Posts and Special Deals from 1631 Digital and their media/marketing partners.

Subscribers agree to be contacted from 1631 Digital News and/or their media/marketing partners for breaking news alerts, newsletters and special media marketing offers via email, mail and/or texting communication.