This Is Why Target Has Stopped Selling Sports Trading Cards

Sports Trading Cards

This Is Why Target Has Stopped Selling Sports Trading Cards | Sports Takes & News | TooAthletic.com

A battle to find the next seven-figure trading card nearly turned violent recently when four people confronted another Wisconsin shopper, forcing Target to pull the cards off their shelves. Those willing to treat these potentially valuable photos of baseball, basketball, and football players as something worthy of committing a crime to obtain is the latest proof that the sports memorabilia market has lost their way … becoming a commodities market, not a place for fans to have fun and enjoy following their favorite players from all sports. 

Last week saw retail giant Target pull all types of trading cards  “to ensure the safety of guests and team members.” The move came one week after a customer who just purchased some sports trading cards needed to pull his licensed concealed gun to ward off four people who physically assaulted him in the parking lot of a Brookfield, Wisconsin store. The four people were arrested and face charges of battery, strangulation and disorderly conduct.

After falling into a financial depression, the trading card industry has seen a huge turnaround in recent years, with the tiny images of sports figures once again coveted by “Flippers.” These Flippers buy as many unopened boxes as they can and/or invest in the market by purchasing single cards or sets in the hopes of turning a profit by selling them after the athlete depicted becomes popular for their achievements. Others may try to get the cards signed by those pictured on the card in an effort to make them more valuable when the athlete succeeds. For example, a signed 2000 rookie card by former Patriots quarterback Tom Brady just sold for $1.32 Million, despite the fact he didn’t play that season.

I would hate to be an athlete in any sport and know that someone was assaulted or shot by someone looking to obtain a tiny photo of me. Sadly, however, the fun of collecting cards or other sports memorabilia has become like swimming with sharks as those who have done their best to corner the market circle around those just looking to be fans and not make a business investment. 

To think people are willing to face criminal charges or need guns to protect themselves after purchasing sports trading cards is another reason why this industry needs to be shut down by every sports league since the dangers and obsessions in collecting these items have turned into an obsession.

I guess this just proves that when something is an obsession, you will do almost anything to obtain it, even if it means throwing reason, and your money out the window. Too bad, since collecting sports trading cards use to be fun; now, they are part of a memory of days gone by, never to return. 

 


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This Is Why Target Has Stopped Selling Sports Trading Cards | TooAthletic.com

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