FITS FOR THE PLANET

Fashion Influencer Lexy Silverstein didn’t know she would one day lead her own crusade. Growing up, she lived for clothing of all kinds, no matter what it was made of or how it was manufactured. But bit by bit Lexy learned that fashion’s glitter and glam had a dark side, a very uncool hurt-the-planet side. And she realized her self-described fast-fashion addiction was enabling an industry that generates waste and pollution on an epic scale.

 

Lexy Silverstein in Thrifted Fit

Photo Credit: Marc Colcer 

So, this Gen Z fashion lover went 12-step on herself by admitting she was a shopaholic. “I was super guilty of supporting fast fashion by shopping at places like H&M, Zaful, & Shein, just to name a few of the offenders,” Lexy wrote in Confessions of a Former Fast Fashion Shopper, a heartfelt post on her eLEXYfy blog.

The post went on to chronicle her journey to sustainability and transparently acknowledge that living into her commitment to change was not easy. “Many times, I think I’m doing all the right things to be a more responsible eco-friendly shopper and then I learn something new that makes me realize I’ve got more to learn,” she wrote. Oh, and willpower is as much a thing in sustainable fashion as it is in dieting, because the shopping world is filled with Oreo-yummy temptations tantalizing her fashion tastebuds.

But Lexy’s all in with her mission to save the planet one outfit at a time, and she’s woven her quest to make clean fashion cool into the daily fabric of her very active life. Mixing-and-matching still means creating looks that leap through the lens of a camera to capture the fancy of her growing audiences on social media. It’s just that she now tries to source every piece in an eco-friendly manner.

 

 

Lexy Silverstein in Thrifted Fit

Photo Credit: Liz Dryden

In lieu of clothing from Urban Outfitters, Supreme, Boohoo, Forever 21, Zara, H&M, or other eco offenders, Lexy now leans in at thrift stores, clothing swaps and local stores. She invests in quality, embraces upcycling and buys brands that walk their sustainability talk, like Stella McCartney and Patagonia. She works with several second hand stores and sustainable brands like RareForm, The Boho Bazaar, Super Zero Now, Goodwill, HiBar, SnackBreak to name a few.  

Lexy keeps Mother Earth in mind with every ‘fit’ she assembles, yet she’s not a burlap-and-Birkenstocks babe. Even since her toddler days, she’s demonstrated a keen eye for color combinations and contrasting fabrics — a talent that far exceeds her young age.

She zipped through high school in three years, then tossed aside traditional college choices in favor of the Fashion Institute of Design and Merchandising (FIDM) in downtown Los Angeles, where she majors in merchandising and marketing.

 

 

Lexy Silverstein in Thrifted Fit

Photo Credit: Marc Colcer

It’s the perfect fit for a woman who’s already building a solid career as an ambassador for sustainable fashion brands, powered by her own media ensemble that includes a podcast, TikTok and YouTube channel video channels, her eLEXYfy blog, plus robust postings (and followings) on Instagram, Facebook and Twitter.  

How to be a fashionista and support clean fashion is a recurring theme on all her platforms. For her Podcast, eLEXYfy, The PLace for Fashion, she’s interviewed the CEO of Red Carpet Green Dress, Samata Pattinson about what Hollywood is doing to promote clean fashion.  Red Carpet Green Dress is a women-led global change-making organization, started by former actress and advocate Suzy Amis Cameron, with the goal of bringing sustainability to the forefront of conversation and action in the apparel industry.  Lexy is a Remake Ambassador and has interviewed experts in their organization about their global grassroots efforts to change the fashion industry’s harmful practices on people and our planet. 

Lexy’s eLEXYfy brand identity speaks to her almost-evangelical drive to “make the ordinary extraordinary.” It perfectly conveys her electric personality, genuine love of others (especially four-legged others) and her embrace of intentional living.

Older generations had the good sense to start Earth Day, but Lexy’s way means celebrating and observing sustainability — fashionably — every day of the year. “I think ordinary people can make extraordinary things happen,” she says. “If every individual makes small efforts, big change can happen.”

Learn more about Lexy’s passion for sustainable fashion and join her community by visiting eLEXYfy.com.

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